Bought by You: The 20 Most-Purchased Fashion Items of April

If you’re reading this, you probably appreciate how much Who What Wear’s fashion editors love to shop. And they’re really, really good at it. From trend forecasting to street style and celeb outfit IDs, if it’s worth adding to your wardrobe, we’ve probably written about it and included a handy […]

If you’re reading this, you probably appreciate how much Who What Wear’s fashion editors love to shop. And they’re really, really good at it. From trend forecasting to street style and celeb outfit IDs, if it’s worth adding to your wardrobe, we’ve probably written about it and included a handy hyperlink (or, as we like to say, “shopped it out”). Whether you’re interested in upgrading your work-from-home outfits, replacing worn-out bras, or simply finding the best jeans for your figure, Who What Wear has you covered.

Now, a new month means it’s time to turn the spotlight back on our favorite shoppers—you!

Below, you will find the most popular fashion pieces under $100 that Who What Wear readers (and, let’s be honest, staffers) actually purchased over the past month along with a few notes about why we also love each item. Think of it as a Who What Wear nomination seconded by hundreds—sometimes even thousands—of our readers, updated monthly to reflect not only the best purchases we’ve made but also what is still available and genuinely worth adding to your shopping cart.

Intrigued? We hope so. Keep scrolling to see the 20 most popular fashion items our readers purchased in April, and be sure to let us know if your must-haves made the list. We may shop till we drop, but our DMs are always open.

Sign up for The List, where you’ll find exclusive discounts, opportunities to co-create products for our fashion brands, and a central place to manage your Who What Wear newsletters. Additionally, as you “heart” products and authors and “bookmark” articles on our site, they’ll populate in your Favorites Lists. As we roll out new features, you’ll always be the first to know.

We love this simple T-shirt with statement-making shoulders. 

Readers will take any excuse to cozy up in this cardigan, which is back on the list for the second month in a row.

Who What Wear readers and editors alike are obsessed with this classic white T-shirt. 

Dress it up, or dress it down. 

The ribbed racer top makes this dress perfectly on-trend. 

Effortless yet totally put-together. 

Back on the list for the second month in a row, this dress is an easy way to transition from WFH ‘fits to office-appropriate attire. 

These best-selling Levi’s are back after a brief hiatus.

Real talk: I added these to my shopping cart last month, and so did dozens of readers. 

Found: the most versatile jeans ever. 

Because split legs are perfect for showing off those revenge heels. 

Still prefer comfy pants? You’re in good company. 

Say hello to your new favorite summer heels. 

These are a close contender, too. 

Slip into these chic slides. 

Air Force 1s are always a good idea. 

Summer is on the horizon, and Birkenstocks are still totally on-trend. 

Looking for proof that this pair of classic Nike kicks works with any outfit? It’s back on this list for the second month in a row.

At just $14, these 14k hoops cannot be beat. 

We’re all about aviators lately. 

Next: Get Ready: 7 Summer Eyewear Trends About to Infiltrate Your Feed

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If you’re reading this, you probably appreciate how much Who What Wear’s fashion editors love to shop. And they’re really, really good at it. From trend forecasting to street style and celeb outfit IDs, if it’s worth adding to your wardrobe, we’ve probably written about it and included a handy […]